Welcome to the PDMA web site. We are currently in the process of launching our new site. Please contact Henry Van (Hvan@ahint.com or 800-232-5241 ext 1 or +01 856-439-9052 x1), during this transition if you would like to join PDMA, update your membership information, post a resume or job listing. The exciting new PDMA site will be up and running within a few days!
Thank you for your patience while we move to our new site.

Visions "Book Briefs"

	Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant Kim, W. Chan and Renée Mauborgne Order This Book Read Full Review
	The Medici Effect: Breakthrough Insights at the Intersection of Ideas, Concepts, and Cultures Johansson, Frans Order This Book Read Full Review
	The Design of Things to Come : How Ordinary People Create Extraordinary Products Vogel, Craig M., Jonathan Cagan and Peter Boatwright Order This Book Read Full Review
	Democratizing Innovation von Hippel, Eric Order This Book Read Full Review
	Juice: The Creative Fuel That Drives World-Class Inventors Schwartz, Evan I. Order This Book Read Full Review
	Product Development for the Lean Enterprise: Why Toyota's System Is Four Times More Productive and How You Can Implement It Kennedy, Michael N. Order This Book Read Full Review
	How Industries Evolve: Principles for Achieving and Sustaining Superior Performance McGahan, Anita M. Order This Book Read Full Review
	Creativity Inc.: Building an Inventive Organization Mauzy, Jeff and Richard A. Harriman Order This Book Read Full Review
	Unstuck: A tool for Yourself, Your Team , and Your World Yamashita, Keith and Sandra Spataro Order This Book Read Full Review
	If You Want to Write: A Book About Art, Independence and Spirit Ueland, Brenda Order This Book Read Full Review
	Managing Creativity and Innovation Harvard Business School, Harvard Business Essentials Order This Book Read Full Review
	Lean Strategies for Product Development: Achieving Breakthrough Performance in Bringing Products to Market Fiore, Clifford Order This Book Read Full Review
	Software Product Management Essentials Dver, Alyssa S. Order This Book Read Full Review
	The Answer to How Is Yes: Acting on What Matters Block, Peter Order This Book Read Full Review
	Purple Cow: Transform Your Business by Being Remarkable Godin, Seth Order This Book Read Full Review
	Blockbusters: The Five Keys to Developing Great New Products Lynn, Gary S. and Richard R. Reilly Order This Book Read Full Review
	Proactive Risk Management: Controlling Uncertainty in Product Development Smith, Preston G. and Guy Merritt Order This Book Read Full Review
	The Discipline of Teams: A Mindbook-Workbook for Delivering Small Group Performance Katzenbach, Jon R. and Douglas K. Smith Order This Book Read Full Review
	Creativity in Product Innovation Goldenberg, Jacob and David Mazursky Order This Book Read Full Review
	How Breakthroughs Happen: The Surprising Truth About How Companies Innovate Hargadon, Andrew Order This Book Read Full Review
	The Innovation Equation : Building Creativity and Risk-Taking in Your Organization Byrd, Jacqueline and Paul Lockwood Brown Order This Book Read Full Review
	The Power of Strategy Innovation Johnston, Robert E. Jr. and J. Douglas Bate Order This Book Read Full Review
	Competitive Business, Caring Business: An Integral Business Perspective for the 21st Century Paulson, Daryl S. Order This Book Read Full Review
	The Innovator's Solution: Creating and Sustaining Successful Growth Christensen, Clayton M. and Michael E. Raynor Order This Book Read Full Review
	How Customers Think: Essential Insights into the Mind of the Market Zaltman, Gerald Order This Book Read Full Review
	Experimentation Matters: Unlocking the Potential of New Technologies for Innovation Thomke, Stefan H. Order This Book Read Full Review
	Strategy Maps: Converting Intangible Assets into Tangible Outcomes Kaplan, Robert S. and David P. Norton Order This Book Read Full Review